WHO WE ARE
The Story Begins...
At xigxag, we want everyone to enjoy more books. Co-founders Mark and Kelli met in 2017 as colleagues and started xigxag in 2019 with the aim of revolutionising reading.
Together, they’ve built the xigxag app, offering users the first-ever fully integrated listen-and-read experience, at an affordable price without a subscription.
Our Mission
Our goal is to make it easy for everyone, regardless of age, ability or background, to enjoy the magic of books. We believe that books have the power to change lives, and we want to make sure that everyone has the opportunity to experience that power.
And because we believe in the transformative power of books, we are committed to making our platform as sustainable as possible, so that it can continue to bring the joy of books to people all over the world for generations to come.
Our Values
At our company, we live by a set of core values that guide everything we do. We seek new and better ways to do things. We treat everyone with respect and compassion. We are open and easy to communicate with. We enjoy what we do and have a good time doing it. We work to understand others’ points of view.
Our values define who we are as a company. They help us to stay focused on our goals, and they remind us to always put our customers and employees first. By living these values, we hope to create a positive working environment where everyone can succeed.
Introducing the x-book®
Our technology combines the audiobook and ebook into a brilliant, single integrated format.
Switch seamlessly between listening and reading, or read along. Search, take notes, share quotes, see illustrations and lookup words as you listen without having to pause (or download a pdf).
Pay once and get the audiobook and e-book in a single, fully integrated ‘listen and read’ x-book® format, exclusive to xigxag.
Look for the purple x-book® ribbon.
Proud to B
xigxag is now a Certified B Corp™! We’re part of a global community of businesses using their skills as a force for good, and holding themselves to the highest social and environmental standards for the future.
- Our x-book® technology makes reading easier and more accessible for all
- Our books have 0.21% the carbon footprint of a paperback
- No trees are killed in the production of our books
- None of our books will end up in landfill
- Our innovative pricing model allows everyone to enjoy more books, affordably and without subscriptions.
Ethical Consumer Best Buy
We’re also really proud to be an Ethical Consumer Best Buy for audiobooks. Find us in their Ethical Bookshops Guide.
Audiobooks, but better. Our tagline is not just about the product, but the company too.
An Alternative to Big Tech
We’re a proudly independent business based in Cornwall and London. We offer listeners an exciting alternative to big tech.
We free consumers from the pressure of monthly subscriptions. We encourage collaboration and sharing.
And we put listeners at the heart of everything we do.
The Future of Books
Pay once and get the audiobook and e-book in a single, fully integrated ‘listen and read’ x-book® format, exclusive to xigxag
Listen. Read. Do both.
Our technology combines the audiobook and ebook into a brilliant, single integrated format. Switch seamlessly between listening and reading, or read along.
Search. Quote. See Illustrations.
Search, take notes, share quotes, see illustrations and lookup words as you listen without having to pause (or download a pdf)
Share and Share Alike.
The most social features of any audiobook app: send gifts directly from the app, share the quotes you’ve saved, post the cover art on socials or forward book recommendations.
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