Caroline Criado Perez

Author

Caroline Criado Perez is a British feminist author, journalist, and campaigner whose bestselling book Invisible Women exposed the data gap that affects women in virtually every aspect of life — from healthcare and transport to workplace design and crash-test dummies. Her work has changed how governments, businesses, and institutions... think about gender. Born in Brazil in 1984 and raised in various countries, Criado Perez studied English Language and Literature at the University of Oxford and completed a Master's in Gender Studies at the London School of Economics. She has been a prominent feminist campaigner, successfully leading the campaign to put a woman (Jane Austen) on the Bank of England £10 note and to erect a statue of suffragist Millicent Fawcett in Parliament Square. Invisible Women: Exposing Data Bias in a World Designed for Men (2019) is her most important work. The book meticulously documents how the default assumption that "male" equals "normal" has created a world that systematically fails women — from medical research that excludes female subjects (leading to misdiagnosis and mistreatment) to urban planning that ignores women's travel patterns, to vehicle safety testing that uses male-proportioned crash-test dummies. The book won the Royal Society Science Book Prize and the Financial Times and McKinsey Business Book of the Year Award, and has been credited with influencing policy changes around the world. Do It Like a Woman (2015) told the stories of women changing the world in the face of inequality. Criado Perez writes with clarity, rigour, and controlled anger. Her work is data-driven but never dry — she combines statistical evidence with human stories to make her arguments both intellectually compelling and emotionally powerful. The audiobook edition of Invisible Women is excellent. Her books and audiobooks are essential reading for anyone — regardless of gender — who wants to understand how the world was designed and whose needs it serves. Read more Show less