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AI First

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What to expect

AI is going to change brand strategy and marketing forever. Are you ready?



What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI CEO Sam Altman told authors Adam Brotman and Andy Sack when he met them: "It will mean that 95 percent of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly, and at almost no cost be handled by AI. No problem."



Upon hearing that astonishing statement, the authors began a journey of discovery to understand what the transition to an AI first world would mean. You'll hear from a who's who of tech visionaries who spoke with the authors, including Altman himself, Bill Gates, and Reid Hoffman, sharing how they're thinking of the transition to the new reality. You'll also hear from practitioners bold enough to be surfing this tidal wave of change, including one who audaciously mandated experimentation with AI for all his employees.



It's time to get ready for a brand-new world. Start here.

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Enjoy the best audiobooks on xigxag, an innovative, user-friendly audiobook platform that makes it easy to find, purchase, and enjoy your favorite books in audio format. xigxag’s flexible pricing model offers bestselling audiobooks for less – affordable prices and the best audiobook deals with no subscription required.  Give the perfect gift with our audiobook gift cards and in-app audiobook gifting options.

 

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