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AI First
- Author
- Andy Sack
- Narrator
- Asa Siegel
- Publisher
- Ascent Audio
- Publish Date
- 24 June 2025
- Run Time
- 5 hours 43 minutes
- Format
- Audiobook
What to expect
What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI CEO Sam Altman told authors Adam Brotman and Andy Sack when he met them: "It will mean that 95 percent of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly, and at almost no cost be handled by AI. No problem."
Upon hearing that astonishing statement, the authors began a journey of discovery to understand what the transition to an AI first world would mean. You'll hear from a who's who of tech visionaries who spoke with the authors, including Altman himself, Bill Gates, and Reid Hoffman, sharing how they're thinking of the transition to the new reality. You'll also hear from practitioners bold enough to be surfing this tidal wave of change, including one who audaciously mandated experimentation with AI for all his employees.
It's time to get ready for a brand-new world. Start here.
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Details
- Author
- Andy Sack
- Narrator
- Asa Siegel
- Duration
- 5 hours 43 minutes
- Release Date
- 24 June 2025
- ISBN
- 9781663752628
- Format
- Audiobook
- Publisher
- Ascent Audio
- Genre
- Sales and marketing, Customer services, Advertising, Artificial intelligence
Synopsis
AI is going to change brand strategy and marketing forever. Are you ready?What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI CEO Sam Altman told authors Adam Brotman and Andy Sack when he met them: "It will mean that 95 percent of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly, and at almost no cost be handled by AI. No problem."Upon hearing that astonishing statement, the authors began a journey of discovery to understand what the transition to an AI first world would mean. You'll hear from a who's who of tech visionaries who spoke with the authors, including Altman himself, Bill Gates, and Reid Hoffman, sharing how they're thinking of the transition to the new reality. You'll also hear from practitioners bold enough to be surfing this tidal wave of change, including one who audaciously mandated experimentation with AI for all his employees.It's time to get ready for a brand-new world. Start here.
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