Born on Third Base

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What to expect

As inequality grabs headlines, steals the show in presidential debates, and drives deep divides between the haves and have nots in America, class war brews. On one side, the wealthy wield power and advantage, wittingly or not, to keep the system operating in their favor—all while retreating into enclaves that separate them further and further from the poor and working class. On the other side, those who find it increasingly difficult to keep up or get ahead lash out—waging a rhetorical war against the rich and letting anger and resentment, however justifiable, keep us from seeing new potential solutions.

But can we suspend both class wars long enough to consider a new way forward? Is it really good for anyone that most of society’s wealth is pooling at the very top of the wealth ladder? Does anyone, including the one percent, really want to live in a society plagued by economic apartheid?

It is time to think differently, says longtime inequality expert and activist Chuck Collins. Born into the one percent, Collins gave away his inheritance at 26 and spent the next three decades mobilizing against inequality. He uses his perspective from both sides of the divide to deliver a new narrative.

Collins calls for a ceasefire and invites the wealthy to come back home, investing themselves and their wealth in struggling communities.  And he asks the non-wealthy to build alliances with the one percent and others at the top of the wealth ladder.

Stories told along the way explore the roots of advantage, show how taxpayers subsidize the wealthy, and reveal how charity, used incorrectly, can actually reinforce extreme inequality. Readers meet pioneers who are crossing the divide to work together in new ways, including residents in the author’s own Boston-area neighborhood who have launched some of the most interesting community transition efforts in the nation.

In the end, Collins’s national and local solutions not only challenge inequality but also respond to climate change and offer an unexpected, fresh take on one of our most intransigent problems.

Critics Review

  • Choice Reviews-

    “Drawing on both engaging personal stories and economic research, Collins (Institute for Policy Studies) portrays an ‘economic apartheid’ of growing inequality of wealth and opportunity in the US, and urges citizens, especially the wealthiest, to recommit to the broader community to address it. Collins describes ‘an empathetic barrier to change’ that leads rich Americans to deride the industriousness of the less affluent. Raised in a “one percent” family, Collins understands how the wealthy are cut off from the wider society as their experiences lead them to adopt false myths of self-reliance and meritocracy. These views overlook the roles community and equity play in securing prosperity and well-being for rich and poor Americans. The overvaluing of self-reliance obscures the advantages of family wealth as well as the role of government programs in providing gains for the white middle class (in particular, home ownership) over other groups. Collins calls for empathy and solidarity among the rich, the affluent, and the poor to address inequality and environmental degradation. The book lists ways for the wealthy to connect to the larger society and support policies to bring about an equitable and sustainable future. Summing Up: Recommended. All readership levels.

  • Booklist

    “As the great-grandson of Oscar Meyer, Collins grew up in a wealthy and advantaged family. He considers himself part of the privileged 1 percent, “born on third base,” with only a short hop to make it to home plate. But Collins believes it’s time for our society to come to a different home, one where inequality is addressed in a new way, where the economy can be made more inclusive, and where the 1 percent can engage with the other 99 to become partners in transforming the future. Collins (99 to 1: How Inequality Is Wrecking the World and What We Can Do about It, 2012) once again presents a convincing and deeply thought-provoking argument in favor of not just the need for societal change but the importance of individual action in making change happen. Written in a well-crafted, conversational style, Collins’ latest is a gentle yet clear reminder to readers that real change starts by looking outside ourselves and making even the smallest connection with others.”

  • “I have never read a story remotely like the one Chuck Collins has to tell. Born to the one percent, in circumstances few of us can imagine, he grew an outsized conscience and gave up his inherited wealth for a life of fighting the vicious inequality that is destroying our country. Somewhere along the way, he came to understand that the rich can be part of the solution instead of the problem and started organizing them to join in the struggle for a fair economy. The result is an electrifying challenge to the affluent as well as the one percent. ‘Come out of your gated communities and gated hearts,’ he writes, because outside lies the warmth of human solidarity.”–Barbara Ehrenreich, author of Nickel and Dimed

  • “Chuck Collins has already organized the rich against their own immediate economic interest. He and his colleagues at the Institute for Policy Studies were instrumental in blocking the Republican repeal of the federal estate tax for the wealthy. So when he writes in Born on Third Base about all the good that can come from the enlightened rich pressing for justice, not just charity, he speaks from experience as both an organizer and a former affluent heir. Partly autobiographical, this empowering light into a brighter future is a narrative you won’t want to miss. Chuck Collins walks the talk and can motivate, if anyone is able to, the super rich to fund systemic drives for change.”–Ralph Nader, consumer advocate, author, and lawyer

  • “A call to action for America’s wealthy and a warning shot across the bows of their yachts if they fail to act, Born on Third Base offers a clear and compelling case for why the privileged and powerful must act to reverse widening inequality of income, wealth, and political power in America.”–Robert B. Reich, former US Secretary of Labor; author of Saving Capitalism

  • Publishers Weekly-

    “Collins (99 to 1), born to great privilege, takes a thoughtful, well-written, and carefully researched approach to solving the extreme imbalance in wealth distribution, directed toward one- and 99-percenters alike. Refreshingly, Collins not only talks the talk but walks the walk: at age 26 he gave up his $500,000 trust fund and dedicated his life to ending inequality. The book’s first half outlines the problems of uneven wealth distribution, which have been made even more evident by the 2008 economic downturn. This part includes a section addressing racial issues in the U.S. and making the case for federal reparations for slavery. What Collins does even better than describing the challenge is, in the book’s second half, outlining significant and specific solutions. He includes 10 elements of a program for the wealthiest 1% to follow, imploring readers to connect with both ‘people around us’ and ‘people who are completely different.’ He makes an appeal for ‘humanity and empathy’ at the book’s very beginning, shows how he and others have worked to embody it, and reinforces the importance of this approach at the conclusion. Wherever readers fall on the economic scale, this is a worthwhile book to read, digest, and share.”

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