
Breaking Twitter
- Author Ben Mezrich
- Narrator Will Collyer
- Publisher Pan Macmillan
- Run Time 9 hours and 4 minutes
- Format Audio
- Genre Biography and non-fiction prose, Biography: business and industry, Biography: science, technology and medicine, Business and Management, Business strategy, Computing and Information Technology, History of Computing, digital and information technologies, History of specific companies / corporate history, Information technology industries, Takeovers, mergers and buy-outs.
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What to expect
New York Times bestselling author Ben Mezrich pulls back the curtain on the most volatile, complex, and bizarre corporate takeover in history: Elon Musk’s acquisition and subsequent occupation of Twitter.
‘An excitable, high-octane account’ – Independent
In October 2022, Elon Musk marched through Twitter’s front doors after buying the digital giant for $44 billion. His takeover came with the promise of fundamental change, but nothing could prepare the company for the chaos to come – brutal mass firings, an exodus of advertisers and ‘blue-tick’ celebrities and a vicious battle for control.
With unique access to Twitter insiders and Musk’s confidants, this is the astonishing story from all sides. Why did Elon overhaul Twitter’s blue-tick system, and how did it lead to the near-collapse of the company’s revenue? Will Twitter – now X – survive? How has the constant negative press coverage affected Elon?
With a wealth of hidden details, Breaking Twitter gives ringside seats to one of the most dramatic and compelling business stories of our time.
‘Mezrich’s books are the sort of engrossing reads you pick up in the airport then find the blockbuster film on the plane’ – Evening Standard
Critics Review
An excitable, high-octane account
User Reviews
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