China CEO II
- Author Juan Antonio Fernandez, Laurie Underwood
- Narrator Cindy Kay
- Publisher Ascent Audio
- Publish Date 8 June 2021
- Run Time 10 hours and 26 minutes
- Format Audio
- Genre International business, Management and management techniques, Management: leadership and motivation.
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What to expect
In this book, CEOs and experts share their strategies for overcoming the most pressing issues faced by business leaders in China now, including: fierce competition from strong, globalized Chinese companies; working with the powerful, complex Chinese government; and successfully attracting the nation's wealthy but fickle and tech-savvy domestic consumers. Top executives and consultants divulge their secrets for keeping up with China's astoundingly broad and rapid digital transformation. They also discuss trends including localization of top positions in China, the rise of female top executives in the country, and the challenge of attracting the nation's highly international, purpose driven millennials.
China CEO II: Voices of Experience from 25 Top Executives Leading MNCs in China is an invaluable resource for any professionals seeking to work in or with China, or executives expanding their responsibilities in China, and those involved in international business, finance, or executive programs.
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