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Digital Audiobook
Code Halos by Malcolm Frank, Ben Pring, Paul Roehrig

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Code Halos

Narrator
Ben Pring
Publisher
Ascent Audio
Publish Date
8 July 2021
Run Time
6 hours 56 minutes
Format
Audiobook
$13.95

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What to expect

All of the information flowing between customers computers, iPads, iPhones, gaming consoles, and other devices creates an invisible blanket of energy. Every click, swipe, like, and comment adds to this invisible energy, a Code Halo. The information gathered in this Code Halo is becoming vital to future business success.             Netflix beating Blockbuster, and Apple beating Kodak are not isolated or random events. Instead, they are canaries in the coalmine.  Code Halo will provide a seasoned and reasoned view of the huge potential of the next wave of digitization that will power successful business. The book aims to educate front-line business and technology executives on ongoing changes and ways they can re-calibrate their organizations for the future. Code Halo is a story in two parts; Part One examines the explosion of digital information that now surrounds us, describes the profound impact this is having on individuals, corporations, and societies. This part provides a new name and prism to understand this phenomena, Code HalosTM.   Part Two outlines a business model that helps business and technology leaders understand the impact Code Halos have in competing and winning in fast digitizing global markets.

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Details

Author
Malcolm Frank, Ben Pring, Paul Roehrig
Narrator
Ben Pring
Duration
6 hours 56 minutes
Release Date
8 July 2021
ISBN
9781663703439
Format
Audiobook
Publisher
Ascent Audio
Genre
Business and Management

Synopsis

All of the information flowing between customers computers, iPads, iPhones, gaming consoles, and other devices creates an invisible blanket of energy. Every click, swipe, like, and comment adds to this invisible energy, a Code Halo. The information gathered in this Code Halo is becoming vital to future business success. Netflix beating Blockbuster, and Apple beating Kodak are not isolated or random events. Instead, they are canaries in the coalmine. Code Halo will provide a seasoned and reasoned view of the huge potential of the next wave of digitization that will power successful business. The book aims to educate front-line business and technology executives on ongoing changes and ways they can re-calibrate their organizations for the future. Code Halo is a story in two parts; Part One examines the explosion of digital information that now surrounds us, describes the profound impact this is having on individuals, corporations, and societies. This part provides a new name and prism to understand this phenomena, Code HalosTM. Part Two outlines a business model that helps business and technology leaders understand the impact Code Halos have in competing and winning in fast digitizing global markets.

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