Getting Started in Small Business For Dummies
- Author Veechi Curtis, MBA
- Narrator Brigid Lohrey
- Publisher Tantor Media, Inc
- Run Time 6 hours and 44 minutes
- Format Audio
- Genre Business and Management, E-commerce: business aspects, Small businesses and self-employment.
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What to expect
Planning is the trick for succeeding in small business. This process needn't be daunting, especially if you can get the timing right, pick a strategy that works, and chart a sound financial course. And if your best-laid plans go sideways, there's always hope, and a practical way forward, in this book. Getting Started in Small Business For Dummies will help you decide whether small business ownership is right for you, and assess the viability of your business idea; devise a clear strategy so you can get ahead of the competition; master the marketing must-haves to build a successful brand; find that extra bit of profit with smart business decisions; and hire the right employees and build a winning team.
This latest edition is fully updated to respond to Australia's rapidly changing business environment, delivering an easy-to-understand guide which will help you get your business off the ground!
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