Guerrilla Teleselling

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What to expect

The first book to apply guerrilla sales and marketing tactics to the unique, high-pressure environment of electronic communications, this groundbreaking resource is packed with valuable tips, expert advice, and insider secrets on finding, closing, and increasing sales by phone and fax as well as via e-mail and the Internet.

Critics Review

  • “This book is absolutely loaded with insights and practical ideas you can use to increase your effectiveness in dealing with anyone in business on the telephone. These ideas should be read, taught, digested, and practiced every single day!”

    Brian Tracy, author of The Psychology of Achievement

  • “Guerrilla Teleselling is FUNdamental reading for anyone or any company who does business by telephone…If you can’t find at least twelve great ideas in every chapter that will increase your performance, you’re not reading!”

    Judy Lanier, author of 50 Ways to Motivate & Inspire Your Call Center Teams

  • “Guerrilla Teleselling is an excellent guide for anyone in sales, whether a rookie or a seasoned professional…It entices the reader to break out of old ruts to become a more effective salesperson by using often surprising tactics that will keep the salesperson both challenged and successful.”

    Erik Lounsbury, Editor Telemarketing® & Call Center Solutions™

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