Leopard is a Neutral

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What to expect

Leopard is a Neutral is the ultimate confidence-boosting style guide.

Former fashion editor and journalist, Erica Davies, has worked across some of the UK's biggest-selling newspapers, magazines and high street brands - and amassed thousands of followers online for her straight-talking, fun and relatable content, tips and tricks that empower women through fashion, interiors and style. In 2019 she was named by The Sunday Times as one of their top 100 online influencers.

Grounded by her personal stories and career learnings, Erica's playful, narrative debut book is packed with practical advice on how to make bold, assured style decisions everyday, ditch archaic fashion rules and harness the power of clothes to feel amazing and curate a wardrobe of happiness.

(P) 2020 Hodder & Stoughton Ltd

Critics Review

This book is as amiable, relatable and stylish as Erica herself. Crammed with useful tips and advice, it's a treasure trove of the best brands, inspired styling ideas and fashion editor insider knowledge (like how to 'scan' the shops). Best of all it gives you the confidence to break the 'style rules' and instead, carve out your own. Bravo!
Sarah Tomczak, Editor, Red
Erica is one of those women who radiates joy and makes you feel good about yourself, so of course this book offers the same sentiment (along with some amazing style tips), I loved it.
Alex Stedman, The Frugality
'A brilliant style guide.'
Candice Brathwaite

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