Primal Intelligence

Get in the xigxag app
Already purchased

Click to open directly in the xigxag app.

This book is not purchasable in your country. Please select another book. Pre-order Buy Now £{{ price }} Send as a gift
How does xigxag pricing work?

Listen to a sample

What to expect

'A fascinating exploration of human potential that will change how you think about thinking . . . Essential reading for anyone who wants to thrive in an uncertain world' DANIEL H PINK

Tap into your hidden intelligence and transform your life

How are some people so much smarter than the rest of us? In 2021, researchers at Ohio State's Project Narrative, renowned for collaborations with NASA, Hollywood and Silicon Valley, announced they had the answer. They named it Primal Intelligence.

Intrigued, U.S. Army Special Operations developed Primal training for its most classified units. The training succeeded. The Operators saw the future faster. They healed quicker from trauma. In life-and-death situations, they chose wiser.

The Army then authorized trials on civilian entrepreneurs, doctors, engineers, managers, salesforces, coaches, teachers, investors and NFL players. Their leadership and innovation improved significantly. They coped better with change and uncertainty. They experienced less anger and anxiety. Finally, the Army provided Primal training to college and K-12 classrooms. It produced substantial effects in students as young as eight.

That revolutionary training is now available for the first time in this book. It is not an optimization hack or a cheat code. Primal Intelligence is a different way of using your brain. It offers a new neuroscientific approach to intuition, imagination, emotion and commonsense.

It is your edge over AI. Your human genius. Your Primal Intelligence.

Critics Review

Primal Intelligence delivers a fascinating exploration of human potential that will change how you think about thinking . . . This book is essential reading for anyone who wants to thrive in an uncertain world.
Daniel H. Pink, #1 New York Times bestselling author of The Power of Regret and Drive
Groundbreaking.
US Army
Primal Intelligence confirms what I have long suspected about Angus Fletcher. He has never had an uninteresting thought
Malcolm Gladwell, bestselling author of Outliers and Blink
Angus is one of the most original thinkers I've come across. His core idea is simple but powerful: in volatile, high-uncertainty environments, intuition and imagination outperform logic and data. AI may be fast, but humans still win at adapting, storytelling, and spotting the exceptions. And what I love most about his work is how deeply interdisciplinary it is.
Big Think
Curious, intriguing, and accessible . . . Fletcher helps us see what we are capable of-and how to sharpen our own innate human smarts.
Wall Street Journal

About xigxag

Experience the best audiobooks with xigxag, an innovative and user-friendly audiobook platform designed for seamless discovery, purchase, and enjoyment of your favorite titles. Our flexible pricing model offers bestselling audiobooks for less, providing affordable prices and the best audiobook deals without requiring a subscription. Perfect for gifting, xigxag also features convenient audiobook gift cards and in-app audiobook gifting options.

 

Beyond the listening experience, xigxag stands as an exciting alternative to big tech, embodying a strong commitment to sustainability and ethical practices. As the only B Corp certified UK audiobook service, we ensure a guilt-free listening experience from a leader in audiobook innovation.

 

Effortlessly search audiobooks, access honest audiobook reviews that evaluate both the content and narration, and easily discover hidden gems. Whether you prefer to download or stream top audiobook titles, xigxag provides the best possible listening experience anytime, anywhere, on the UK’s best independent audiobook app. Discover the future of audiobooks today.