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Digital Audiobook
Run It Like a Business by Aubrey Bergauer

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Run It Like a Business

Publisher
Ascent Audio
Publish Date
19 March 2024
Run Time
9 hours 21 minutes
Format
Audiobook
$13.95

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What to expect

In the US alone, the arts are a $763 billion sector whose 100,000+ organizations serve almost every community in the nation. There's no reason arts organizations should struggle to make ends meet. Running your arts organization like a business is your path forward to:



● Grow audiences and keep them coming back again



● Make our organizations more inclusive



● Get younger attendees in the seats and on the donor rolls



● Continue to create the art we love—without the stress of figuring out how to afford it



Just because arts organizations are non-profits doesn't mean they shouldn't make money; it means the money they make goes back to fund the mission—whether that's music, visual arts, theatre, dance, or one of many other mediums that enrich our lives.



The for-profit world knows how to achieve success across customer engagement, user experience, company culture, the subscription economy, technology and media, new revenue streams, and brand relevance. Run It Like a Business provides a powerful, proven framework to help all arts organizations revitalize their economic engines and ultimately serve the arts and its patrons.

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Details

Author
Aubrey Bergauer
Narrator
Shaina Summerville
Duration
9 hours 21 minutes
Release Date
19 March 2024
ISBN
9781663733849
Format
Audiobook
Publisher
Ascent Audio
Genre
Non-profitmaking organizations, Management and management techniques, Media, entertainment, information and communication industries, Performing arts

Synopsis

In the US alone, the arts are a $763 billion sector whose 100,000+ organizations serve almost every community in the nation. There's no reason arts organizations should struggle to make ends meet. Running your arts organization like a business is your path forward to:● Grow audiences and keep them coming back again● Make our organizations more inclusive● Get younger attendees in the seats and on the donor rolls● Continue to create the art we love—without the stress of figuring out how to afford itJust because arts organizations are non-profits doesn't mean they shouldn't make money; it means the money they make goes back to fund the mission—whether that's music, visual arts, theatre, dance, or one of many other mediums that enrich our lives.The for-profit world knows how to achieve success across customer engagement, user experience, company culture, the subscription economy, technology and media, new revenue streams, and brand relevance. Run It Like a Business provides a powerful, proven framework to help all arts organizations revitalize their economic engines and ultimately serve the arts and its patrons.

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