Simply Brilliant
- Author Bernhard Schroeder
- Narrator Steven Menasche
- Publisher Ascent Audio
- Publish Date 1 November 2016
- Run Time 6 hours and 15 minutes
- Format Audio
- Genre Management decision making, Management: leadership and motivation.
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What to expect
The truth is you can! Analytical thinkers, numbers people, non-artists—everyone can generate imaginative ideas. All it takes is letting go of the “I’m not creative” mindset and employing a proven process.
Using his CreativityWorks framework, creativity and innovation expert Bernhard Schroeder explains how to break out of your mental box, reignite natural curiosity, and move step by step through a set of exercises that help individuals and teams:
Fuel creativity through tight deadlines • Create more ideas in brainstorming sessions • Radically improve products • Find inspired solutions using IdeaGen, SCAMPER, Observation Lab, Tempero, the Phoenix List, and other tools.
From surroundings that spur interaction to culture that promotes creativity, Simply Brilliant opens the door to imagination and limitless opportunity.
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