The Creativity Code
- Author Marcus du Sautoy
- Narrator Rich Keeble
- Publisher HarperCollins Publishers
- Publish Date 7 March 2019
- Run Time 9 hours and 52 minutes
- Format x-book®
- Genre Artificial intelligence, Computing and Information Technology, Impact of science and technology on society, Science: general issues.
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What to expect
Will a computer ever compose a symphony, write a prize-winning novel, or paint a masterpiece? And if so, would we be able to tell the difference?
As humans, we have an extraordinary ability to create works of art that elevate, expand and transform what it means to be alive.
Yet in many other areas, new developments in AI are shaking up the status quo, as we find out how many of the tasks humans engage in can be done equally well, if not better, by machines. But can machines be creative? Will they soon be able to learn from the art that moves us, and understand what distinguishes it from the mundane?
In The Creativity Code, Marcus du Sautoy examines the nature of creativity, as well as providing an essential guide into how algorithms work, and the mathematical rules underpinning them. He asks how much of our emotional response to art is a product of our brains reacting to pattern and structure, and exactly what it is to be creative in mathematics, art, language and music.
Marcus finds out how long it might be before machines come up with something creative, and whether they might jolt us into being more imaginative in turn. The result is a fascinating and very different exploration into both AI and the essence of what it means to be human.
Critics Review
'What a wonderful, brilliant, joyous read! Marcus makes it seem so easy, and such fun, to begin to understand that which appears complex, frightening and beautiful, and the magic of being human' Philippe Sands
'The Creativity Code is only partly a book about AI art. It is as much about how AI thinks and how it does mathematics -- du Sautoy's own special subject. And on these topics, he is thoughtful and illuminating' The Times
'Du Sautoy is [...] the light-bearer, illuminating not only the work of coders and creators, but the mathematics of chaos that underpin art and our emotional responses to it' Hans Ulrich Obrist
'Why could a machine one day not create a truly original work of art, write a moving poem, compose an opera or even discover a mathematical theorem? The answers, in this compelling and thought-provoking book by mathematician and musician, Marcus du Sautoy, can be found by breaking down what it actually means to be creative' Jim Al-Khalili
'Fact-packed and funny, questioning what we mean by creative and unsettling the script about what it means to be human, The Creativity Code is a brilliant travel guide to the coming world of AI' Jeanette Winterson
'Fascinating book ... if all the experiences, hopes, dreams, visions, lusts, loves and hatreds that shape the human imagination amount to nothing more than a 'code', then sooner or later a machine will crack it. Indeed, Du Sautoy assembles an eclectic array of evidence to show how that's happening even now' The Times
'Absorbing study ... eloquent and illuminating' Nature Magazine
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