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The Crowdsourceress
What to expect
"Owning The Crowdsourceress is like having Alex Daly's 'special sauce' right at your fingertips." -- Jesse Reed, cofounder, Standards Manual
In recent years, the crowdfunding industry has generated several billions in funding. But the harsh reality is that around 60 percent of Kickstarter campaigns fail. Enter Alex Daly, a crowdfunding expert who has raised over $20 million for her clients' campaigns. She has run some of Kickstarter's biggest projects-TLC's newest album, Neil Young's audio player, and Joan Didion's documentary. In this book, Daly takes readers deep inside her most successful campaigns, showing you how to
- Get fans and influencers excited about your launch
- Build an appealing and powerfully designed campaign
- Access proven video tips, pitching tactics, press releases, and rewards ideas
- Avoid the most common headaches and pitfalls
Here you'll get tangible tools to run your own crowdfunding campaigns and fully connect with the crowd, get people to pay attention, and inspire them to act.
Critics Review
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"Neil Young's Pono campaign is the most successful technology campaign of all time, and Alex deserves much of the credit...The Crowdsourceress will give you everything you need to make your crowdfunding campaign a success."—Phil Baker, COO of Pono
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"Having seen Alex Daly in action it is no surprise that she has had such success with so many crowdfunding projects."—Eric Ries, author of the New York Times bestseller The Lean Startup
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"The success of our campaigns have been the result of three things: quality content, good storytelling, and crowdfunding management by Alex Daly. I can say with certainty that we wouldn't have surpassed our goals without her involvement, and owning her book, The Crowdsourceress, is like having her 'special sauce' right at your fingertips."
—Jesse Reed, Co-founder of the Standards Manual
User Reviews
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Details
- Author
- Alex Daly
- Narrator
- Alex Daly
- Duration
- 5 hours
- Release Date
- 28 March 2017
- ISBN
- 9781478919681
- Format
- Audiobook
- Publisher
- Hachette Audio
- Genre
- Business innovation, E-commerce: business aspects
Synopsis
"Neil Young's Pono campaign was the third most successful hardware campaign of all time, and Alex deserves much of the credit, second only to Neil, of course. The Crowdsourceress will give you everything you need to make your campaign a success." -- Phil Baker, COO, Pono "Owning The Crowdsourceress is like having Alex Daly's 'special sauce' right at your fingertips." -- Jesse Reed, cofounder, Standards Manual In recent years, the crowdfunding industry has generated several billions in funding. But the harsh reality is that around 60 percent of Kickstarter campaigns fail. Enter Alex Daly, a crowdfunding expert who has raised over $20 million for her clients' campaigns. She has run some of Kickstarter's biggest projects-TLC's newest album, Neil Young's audio player, and Joan Didion's documentary. In this book, Daly takes readers deep inside her most successful campaigns, showing you how toGet fans and influencers excited about your launchBuild an appealing and powerfully designed campaignAccess proven video tips, pitching tactics, press releases, and rewards ideasAvoid the most common headaches and pitfalls Here you'll get tangible tools to run your own crowdfunding campaigns and fully connect with the crowd, get people to pay attention, and inspire them to act.
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