The Entrepreneur’s Playbook
- Author Leonard C. Green
- Narrator Leonard C. Green, Tim Andres Pabon
- Publisher Ascent Audio
- Publish Date 1 March 2017
- Run Time 5 hours and 15 minutes
- Format Audio
- Genre Advice on careers and achieving success, Entrepreneurship, Small businesses and self-employment.
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What to expect
Counterintuitive concepts like these have helped the world’s best entrepreneurs succeed. Yet most of us only learn them the hard way. Len Green, an experienced investor, entrepreneur, and business professor, shares inside secrets and proven tactics for launching a business. Based on his popular Ultimate Entrepreneurship course, the audiobook explains how to:
Locate sure-bet opportunities for improving products
Get serious about positioning, distributing, and licensing
Find funding
Take calculated risks and minimize failure
And much more.
The Entrepreneur’s Playbook allows you to become a virtual student: dozens of exercises (which you can submit online for feedback) and hundreds of examples make the learning stick. Why stumble your way to possible failure when you can tap into the best ideas for making your venture work.
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