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The Power of Words

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What to expect

Discover the transformative power of words and conversations in The Power of Words, the profound and inspiring international bestseller by renowned neuroscientist Mariano Sigman.

We have hundreds of conversations every week, offline, online and even in our heads. But have you ever stopped to think about the words you use? The way we describe ourselves and the world around us shapes our decisions, emotions and actions.

Mariano Sigman, the world-leading neuroscientist and bestselling author, shows that conversation is one of the most important tools for positive change, better relationships and improved critical thinking. Drawing on extensive research, he demonstrates that our minds are much more malleable than we think, and even the smallest shifts in our language can transform our habits and our perception. By understanding this, we can break free from patterns of limiting beliefs and tackle the disinformation we all face daily.

Offering practical guidance based on the latest psychology and neuroscience, this witty and intelligent book urges us to be open to the possibility of our own fallibility. By embracing conversations as a tool for growth, we can learn to communicate better with others and, most crucially, ourselves, giving us a more rewarding and successful life.

Critics Review

  • Essential and informative, The Power of Words is a comprehensive toolkit for anyone looking to elevate their communication and improve themselves. It uniquely combines insightful content with practical exercises, guiding readers to transform their verbal interactions and way of being in the world

    Matt Abrahams, author of Think Faster, Talk Smarter

  • Sigman finds the sweet spot between findings and experimental detail, and it makes for a compelling read. Entertaining . . . with moments of exhilaration

    Financial Times on The Secret Life of the Mind

  • Sigman provides vivid depictions of foundational behavioral psychology experiments . . . and [his] clear passion for neuroscience makes it easy to browse

    Science Magazine on The Secret Life of the Mind

  • Mariano Sigman writes and thinks in a uniquely provocative way. He is a gifted cognitive neuroscientist . . . [who] makes learning about the mind and brain easy and almost automatic

    Andrew Meltzoff, Professor of Psychology and co-author of The Scientist in the Crib on The Secret Life of the Mind

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