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The Storyteller’s Advantage
- Author
- Christina Farr
- Narrator
- Florence Howard
- Publisher
- Ebury Publishing
- Publish Date
- 25 September 2025
- Run Time
- 8 hours 27 minutes
- Format
- Audiobook
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What to expect
Brought to you by Penguin.
For decades, the business world has been content with leaders who drive profits and make strategic decisions. But in today's ultracompetitive world, that is simply not enough. The ability to tell a compelling story about your product or service is no longer just a competitive advantage--it's a requirement.
In The Storyteller's Advantage, investor, startup advisor, and former business journalist Christina Farr reveals the secrets of business leaders who inspire, entertain, and empathize through the art of storytelling. Farr offers an inside look at the greatest storytelling CEOs, whose narrative abilities enable them to raise more capital, retain more talent, and make their brands more memorable. With empirical research and candid commentary, Farr explores how these leaders developed their stories, breaks down the narratives that are resonating in today's workplaces, and shares practical advice on how to deliver the most compelling message.
Practical and approachable, The Storyteller's Advantage will help any business leader to tap into their ultimate superpower--telling a great story.
© Christina Farr 2025 (P) Penguin Audio 2025
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Details
- Author
- Christina Farr
- Narrator
- Florence Howard
- Duration
- 8 hours 27 minutes
- Release Date
- 25 September 2025
- ISBN
- 9781529961164
- Format
- Audiobook
- Publisher
- Ebury Publishing
- Genre
- Business innovation, Management: leadership and motivation, Business communication, etiquette and presentation, Business strategy, Entrepreneurship / Start-ups
Synopsis
Brought to you by Penguin. For decades, the business world has been content with leaders who drive profits and make strategic decisions. But in today's ultracompetitive world, that is simply not enough. The ability to tell a compelling story about your product or service is no longer just a competitive advantage--it's a requirement.In The Storyteller's Advantage, investor, startup advisor, and former business journalist Christina Farr reveals the secrets of business leaders who inspire, entertain, and empathize through the art of storytelling. Farr offers an inside look at the greatest storytelling CEOs, whose narrative abilities enable them to raise more capital, retain more talent, and make their brands more memorable. With empirical research and candid commentary, Farr explores how these leaders developed their stories, breaks down the narratives that are resonating in today's workplaces, and shares practical advice on how to deliver the most compelling message.Practical and approachable, The Storyteller's Advantage will help any business leader to tap into their ultimate superpower--telling a great story.© Christina Farr 2025 (P) Penguin Audio 2025
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