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What to expect

Wealth doesn't start with money, it starts with a habit.

Most people think that wealth is reserved for the lucky few-those born into privilege, gifted with an entrepreneurial streak, or naturally skilled with money. But the truth is, financial success isn't about luck-it's about habits.

The Wealth Habit is a groundbreaking, behaviour-driven approach to wealth-building that rewires the way you think about money, turning financial success into a series of tiny, effortless, repeatable actions. Instead of overwhelming readers with rigid budgets or complex investment strategies, this book reveals how small, daily financial moves compound into life-changing wealth - no matter where you start.

Whether you're struggling with money, looking to break free from the paycheck-to-paycheck cycle, or searching for a stress-free, automated way to build wealth, this book gives you a clear, habit-based roadmap to make financial success inevitable.

Start small. Repeat often. Let the habit lead the way.

Critics Review

The antidote to get-rich-quick culture. Ken and Mary understand what a lot of financial advice misses: wealth isn't built in dopamine spikes - it's built in the quiet compound of daily habits.
neuroscientist and bestselling author of The DOSE Effect
We all know the basic mechanics of money - earn more, spend less, invest the rest - but knowing isn't doing. In The Wealth Habit, Ken and Mary Okoroafor focus on the only thing that actually moves the needle: behaviour. It's a practical and empowering guide for anyone who wants to stop obsessing over the pennies and start focusing on the habits that truly lead to results.
author of The Price of Money and Seven Myths About Money
Wealth isn't built in one big moment - it's built in the habits you repeat when no one is watching. This book does a brilliant job of breaking that down in a way that feels achievable, not overwhelming.
entrepreneur, content creator and author of Heart and Hustle
A book for readers ready to take action with their personal finances. Rich in ideas,
tools and tips, The Wealth Habit offers clear frameworks and concrete steps that help turn avoidance into action and chaos into structure.
financial psychotherapist and author of Money on Your Mind
Ken and Mary have a rare gift: they make wealth building feel practical, human and achievable. The Wealth Habit isn't about shortcuts or hype - it's a practical guide to the tools, mindset and habits anyone can use to build lasting wealth.
Rotimi Merriman-Johnson aka Mr MoneyJar
For those who are tired of chasing wealth and want to design their life with intention. This book offers a calmer, more humane approach to wealth that will equip you with the mental and emotional systems to reimagine your relationship to wealth.
neuroscientist and author of Tiny Experiments
This book shows you how seemingly simple things can drive crazy long-term returns. The best thing is Ken and Mary actually practice what they preach. This is like if your friendly, financially savvy uncle and auntie sat you down and showed you how to win the game of money. Really shows that wealth isn't a complex thing and can be attained through very simple practices anyone can do.
entrepreneur and author of What’s Stopping You?
This book is a powerful reminder that a richer life is available to you if you are willing to make small, intentional choices when it comes to your relationship with money. If you apply the wisdom and insights that are shared in these pages, then you will be able to enjoy the rewards that come with living The Wealth Habit sooner than you think!
life coach, keynote speaker and author of Energize
In a world obsessed with shortcuts and quick wins, The Wealth Habit stands out as a refreshingly grounded, deeply practical guide to building real, lasting wealth. Ken and Mary blend behavioural science, lived experience and heartfelt wisdom into a system anyone can follow. This is the book to read if you want financial freedom that actually lasts and, more importantly, a life that feels meaningful along the way.
author of The Long-Haul Leader and founder of Youpreneur®
If working out builds muscles in the gym, reading this book builds wealth habits in your mind. This book helps you build wealth, one small habit at a time, and gives you the framework to make it actionable, achievable and sustainable.
author of Quit Like a Millionaire
By now, there is a great deal of evidence from many decades of research that, when it comes to building wealth, two of the very most important factors in whether you will succeed or not are your mindset and your habits. In this important book, Ken and Mary Okoroafor provide you with the tools you need to make an enormous difference to your life, step by step. If you want to make this the year you get to grips with your finances, you will be well served by adding The Wealth Habit to your reading list!
author of How to Own the World and founder of Plain English Finance
This book will open your eyes to what's truly possible when you build wealth with intention and joy. Ken and Mary prove that financial freedom isn't reserved for the few - it's a habit you can cultivate, one small step at a time.
accountant, investment banker and YouTuber
A book full of aha money moments that will change your mindset and build your wealth.
author of The Squiggly Career
Here the simple truth is thrust not just in our faces but through our souls - consistency in simple habits of financial discipline (we used to say counting the pennies and building the pounds!) is the greatest act of logical conscientiousness - a decision which goes unnoticed because it's always there. This is matched only, ironically, by growing generosity - to give away is to grow wealth because the real discipline is holding a mindset that liberates our mood and manages our money. It's about time this book was seen by every hungry seeker.
Chairman, SOAS, University of London
A calm, intelligent and deeply practical guide to building wealth without burnout, shame or stress. The Wealth Habit proves that small habits, done consistently, can change everything.
author of New Methods for Women
The Wealth Habit clearly shows the reader how real wealth can be built through small, consistent habits, over time. Grounded and practical, it reflects how Ken and Mary handle money together and what actually works in real life. I highly recommend The Wealth Habit to anyone who understands the basics of budgeting and is ready to choose their next best money steps with confidence.
founder of Under the Median
As a maths teacher, I've spent years teaching students that small, consistent gains beat last-minute cramming every time - and The Wealth Habit proves the same is true for money. Ken and Mary have an extraordinary gift in being able to combine evidence, real life and compassion to create a system that makes wealth feel less intimidating and far more attainable. Where Financial Joy helped grateful readers reset their relationship with money, this book takes the next step for those still feeling left behind with money by offering a hopeful, practical path to building wealth that's achievable, human and sustainable.
teacher, presenter and author of The Life-Changing Magic of Numbers
The Wealth Habit is a refreshingly clear and practical guide to building lasting wealth. It focuses on small, consistent habits that feel genuinely achievable. One of the most practical and usable books on money habits I've read.
journalist and entrepreneur
This is the kind of money book I love! It's about the small, intentional habits that can change your relationship with money and, ultimately, your life. Ken and Mary are just so brilliant at making wealth feel accessible.
author of She Means Business
The Wealth Habit discusses wealth building in the context of being human - a perspective that's so desperately needed, now more than ever. Another absolute banger from Ken and Mary, always fabulously written and research-backed. This is a must read!
author of Good With Money and founder of The Broke Generation
The Wealth Habit reframes wealth as something you build daily, not something you'll achieve 'one day'.
author of Decisions That Matter and wellness coach

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