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Building a Positive Media Profile

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What to expect

Editorial coverage carries at least two and a half times the weight of advertising. It is a very cost effective way of raising an organisation's profile. This audiobook looks at how to build a positive media profile for an organisation. It provides information on how the media work and how to build good media relations. It also shows how to write a news release and get it published, how to conduct a radio and TV interview, and how to handle a bad news story.
Author Rowmark Ltd
Narrator David Ryder
Duration 1 hours and 55 minutes
Release Date
ISBN 9781848390058
Format Audiobook
Publisher Summersdale
Genre Advice on careers and achieving success, Business and Management
Availability AU, GB, IE, US

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