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Writing Advertising Copy
- Author
- Crimson eBooks
- Narrator
- David Ryder
- Publisher
- Summersdale
- Publish Date
- 22 April 2008
- Run Time
- 1 hour 47 minutes
- Format
- Audiobook
What to expect
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Details
- Author
- Crimson eBooks
- Narrator
- David Ryder
- Duration
- 1 hour 47 minutes
- Release Date
- 22 April 2008
- ISBN
- 9781848390461
- Format
- Audiobook
- Publisher
- Summersdale
- Genre
- Advice on careers and achieving success, Business and Management
Synopsis
Copywriting is easy, isn't it? Just put a few words together and stick it in the newspaper, or send out a letter and wait for the orders to flood in. Well, if you want throw money away, then that is exactly what you do. But planning and using the right techniques will make your advertisement or letter more effective and get you results. This guide looks at how to write copy for advertisements, brochures, flyers, and direct mail.
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