Data Analytics for Business
- Author Ira J. Haimowitz
- Narrator Ray Greenley
- Publisher Tantor Media, Inc
- Run Time 6 hours and 12 minutes
- Format Audio
- Genre Business and Management, Economic forecasting, Knowledge management, Management decision making, Market research, Project management.
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What to expect
The foundation of this text is the author's twenty-plus years of developing and delivering big data and artificial intelligence solutions across multiple industries: financial services, pharmaceuticals, consumer packaged goods, media, and retail. He provides guidelines and summarized cases for those studying or working in the fields of data science, data engineering, and business analytics. The book also offers a distinctive style: a series of essays, each of which summarizes a critical lesson or provides a step-by-step business process, with specific examples of successes and failures.
Sales and marketing executives, project managers, business and engineering professionals, and graduate students will find this clear and comprehensive book the ideal companion when navigating the complex world of big data analytics.
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